Participating in placing the Egyptian exhibitions and conferences on the international Agenda of events through planning several massive exhibitions and conferences that are organized based on international standards; started with PHARMACY EXPO® which will help elevate the exhibition and conference tourism as it is considered one of the most important aspects of the economical growth.
- Participating in the creation of direct interaction between the three market aspects (producer – distributer – Pharmacist) in order to enhance the value of investment and enrich the scientific & technical side of the pharmacists and stuff in the pharmaceutical and cosmetics field.
- Besides, working on regaining the status of the Egyptian products in the Arabian and African markets.
- Following up and displaying the impressive development in the pharmaceutical, cosmetology and pharmaceutical supplies on local, regional and international basis.
- Communicating with the institutions, companies, individuals and the centers of scientific research in Egypt and across the globe to participate in PHARMACY EXPO®; hoping to be the most widely recognized event in the pharmaceutical filed.
- Coordination with authorities and companies in Egypt, Africa and the Middle East that are interested in foreign trade; (import and export).